• Utilitarianism is more consequence-oriented in character but, deontology is not consequence-oriented in nature. Expressions such as "virtue is its own reward" and Duty for duty 's sake" are used to attest to the believe that in deontological. Deontology takes the universally accepted codes of conduct into account. Do I Drink Virtuously? In one sense it implies to the whole of virtue. Difference Between Rule Utilitarianism And Deontological Ethics, Rule utilitarianism is more concerned with fairness and the law. Aristotle states that “Every art and every inquiry, and similarly every action and pursuit, is thought to aim at some good; and for this reason the good has rightly been declared to be that at which all things aim” (Aristotle, Ethics, 1094a, 1-3). You do what's right because it's the right thing to do. This word is derived from the Greek words ‘deon’ and ‘logos’. For this and other reasons, many thinkers have advocated a second type of moral theory, deontological ethics. Utilitarianism (also called consequentialism) is a moral theory developed and refined in the modern world in the writings of Jeremy Bentham (1748-1832) and John Stuart Mill (1806-1873). As we will see in Part Two, this notion is very difficult to justify if one abandons the theological doctrine of man being made in the image of God. This theory asserts that an action is considered 'morally good ' because of some characteristic of the action itself, not because the result of the action is good. Aristotle observed in book V of the nicomachean ethics that the word justice is has a double meaning as: The Deontiological ethical theory is that of duty, coming from the Greek word 'deon '. Practically, limitation of these school of thoughts may limit the effectiveness of decision making when it comes to practicing business ethics. Thus, it can be understood that deontology follows scriptures that show sufficient light on the rules of conduct or moral rules and intuition. JUSTICE IN NICOMACHEAN ETHICS: Deontology involves the general application of ethical rules such as 'you must not kill', and that rule is unchanging and explicit, although never actually adherred to. On the other hand, deontology is not consequence-oriented in nature. This brings abortion into a more deontological concussion because the question is if the fetus has a claim on the fundamental rule that people have a right to life. All rights reserved. However in Deontology, the end does not justify the means. A just and a moral right person is one who always done what is morally right and obeys the law justice in this sense is called universal justice in the eyes of Aristotle. A rule utilitarian seeks to benefit the most people but through the fairest and most just means available. A Christian Perspective, Bespoke Religiosity and the Rise of the Nones: a review of Strange Rites: New Religions for a Godless World by Tara Isabella Burton, Perspective Matters: Looking “At” vs. But consequences are not what make the act right, as is the case with utilitarianism. Moral statements say, “keep your promises,” “do not murder,” and so forth. Her research interests are mainly in the fields of Sociology, Applied linguistics, Sociolinguistics, and Linguistic anthropology. Deontology deals with intentions and motives. Though people tend to consider the two terms Utilitarianism and Deontology as similar, there are certain differences between the two terms. This article attempts to highlight the differences between these two terms while explaining the two concepts. More precisely and particularly justice consist of taking only a proper share of some good. Utilitarianism believes in the concept of the ‘end justifies the means’. Deontological Ethics There are two major ethics theories that attempt to specify and justify moral rules and principles: utilitarianism and deontological ethics. There are two major ethics theories that attempt to specify and justify moral rules and principles: utilitarianism and deontological ethics. According to utilitarianism, utility is all about the result of an action. Rather, the rightness or wrongness of an act or rule is solely a matter of the overall nonmoral good (e.g., pleasure, happiness, health, knowledge, or satisfaction of individual desire) produced in the consequences of doing that act or following that rule.

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